Choice in the scuba industry is certainly something that we have. We have many training agencies to choose from along with an incredible number of fantastic diving locations to visit. We also have a bevy of courses to enhance our skill and comfort while diving. And then there is the wealth and variety of equipment from a number of manufacturers and distributors. Dive shops must make choices for the specific brands across the various categories of dive gear and accessories. Some brands have very high name recognition and are considered premier lines. Other lines may not have the same brand recognition but they can fit some specific needs of your divers… Click here to read the full article!
Evaluating New Dealer Agreements: Tips for Dive Retailers – Jeff Cinciripino
