Real dive shop strategies, stories, and tips—straight from the retail frontlines.
Dive Shop Customer Service – How Pura Vida Divers Wins
Dive Shop Customer Service is the foundation of long-term success in today’s competitive retail environment, and this episode showcases exactly how it’s done. In this installment, we sit down with Shana Phelen, owner of Pura Vida Divers in Singer Island, Florida.
Dive Shop Community Building – How Y-Kiki Divers Thrives
Dive shop community building is at the heart of this in-depth conversation with Valerie Elliott, owner of Y-Kiki Divers in St. Louis, Missouri, to explore how intentional retail design, local engagement, and travel-driven experiences can transform a dive shop into a thriving community.
Dive Shop Growth Strategies with Scuba Zone Owner Karen Mullett
Dive shop growth strategies are at the heart of this episode, where we sit down with Karen Mullett, owner of Scuba Zone in Barberton, Ohio. Karen shares her inspiring journey through nearly two decades of operating a dive shop, overcoming industry challenges, and building new revenue streams.
Roatan Dive Travel Strategy from a Customer First Shop | Scuba Co Travel | Level Up BTC
Roatan dive travel is more than a vacation add on in this episode of Level Up from Behind the Counter by Scuba Diving Industry Magazine. Yasmany Fuentes and Lauren Vail of Scuba Co Travel and Fantasy Island Dive Resort share how their Albuquerque based dive center has built a strong reputation through service, flexibility, and a deep commitment to community.
Your next Level Up: From Behind The Counter episode is almost ready.
Retailer-to-Retailer: A Video Podcast Series
Get lean, actionable insights straight from the dive shop floor—shared by the experts themselves: other retailers. New episodes drop weekly. Real talk. Real tactics. Real results.
Coming soon!
Your next Level Up: From Behind The Counter episode is almost ready.
Retailer-to-Retailer: A Video Podcast Series
Get lean, actionable insights straight from the dive shop floor—shared by the experts themselves: other retailers. New episodes drop weekly. Real talk. Real tactics. Real results.
Coming soon!