Throughout the history of the dive industry, equipment manufacturers have learned they must innovate and bring new technology to the market or disappear. Conversely, I often hear that dive tourism operators on both the demand (e.g., travel kiosks and agents) and supply (e.g., dive charter and retailer operators) sides often fail to realize just how important innovation and bringing new technology to their businesses contributes to their business success and long-term sustainability… Click to read the full article!
Constant Innovation And Technology As Drivers Of Dive Tourism – Terry Cummins Ph.D.
