Scuba Diving Industry Magazine™
Owning a dive center for over 50 years has become a lesson in how to do it successfully. This has become a learning example. First, I might add, teaching entry-level scuba is not in itself a profitable venture. However, once certified, student divers are a source of continuing financial gain. Our store moto, “Scuba students are the foundation our business. Providing equipment and services for their continuing needs is the foundation of our success.”
Independent instructors have a real challenge making it financially. First, they need to align with a full-service dive center, not only for their needs, but they also need a place to send students for their needs…Click to read the full article!