We are Michael and Rachael, owners of American Dive Zone, a full service scuba diving center in West Michigan. Both of us came from a decade of experience working in corporate America. Michael’s experience is in private equity, finance, and operations. Rachael’s experience is in sales, marketing, and partnerships. We are scuba enthusiasts who met through talking about scuba diving, got engaged on a dive trip, and acquired a dive shop to run together… Click here to read the full article!
Creating a Healthier Scuba Diving Business with a Fitness Profit Center – Gretchen M. Ashton